Welcome to our Blog!

A fresh take on career center marketing, higher-ed and entrepreneurship

The Super Client

by Hannah Chouinard

All clients provide value, but there are some, the 'super client' who change the way we do business for the better. Finding those super clients isn't as straightforward as it might seem, they might be the ones quietly and consistently using your product, and other times, they’re the ones pushing your support team to the limits with custom requests. For an early stage start-up, identifying high-value clients can mean the difference between boom or bust.  

We want this article to serve as a resource for other B2B entrepreneurs who may be potentially overlooking clients that, with a little TLC, could positively transform business.

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Topics: Client Showcase

Bentley’s Career Services Ranks Top 5 Nationwide

by Atul Soni

For the second straight year, Bentley Unviersity in Waltham, MA has been ranked within the Top 5 Career Centers nationwide by Princeton Review as part of their annual college guide, “The Best 379 Colleges.”Bentley was ranked #4 in the 2015 edition after holding the #3 designation in the 2014 ranking. The rankings are based on over 130,000 student surveys conducted by Princeton Review, in which students are asked 80 questions about their school, ranging from academics to the student body on campus.

The national recognition signifies Bentley’s differentiated approach to engage students in Career Exploration that focuses on a journey beginning when students enter as a freshman and continues even as they graduate and become alumni.

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Topics: Princeton Review, Bentley University, Client Showcase